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Google Search Console Introduces AI-powered Reports

Google has introduced AI-powered configuration in Google Search Console, an experimental feature that allows users to configure Performance reports using natural language input.

What the feature does

According to Google, AI-powered configuration lets users describe the type of Performance report they want to create using plain language. Search Console then translates that input into a set of report configurations, such as filters, comparisons, metrics, and date ranges.

The output is a standard Performance report with the generated configuration applied. Users can review and modify the configuration after it is created.

Where it applies

Google’s documentation specifies that the AI-powered configuration:

  • Is available only within the Search results Performance report

  • Does not apply to other Search Console reports

  • Is labeled as experimental

The documentation does not state that the feature provides analysis, insights, or recommendations.

How Google positions the feature

Google describes AI-powered configuration as a way to help users configure reports more easily using natural language. The documentation does not indicate any changes to how data is collected, processed, or ranked in Search.

Availability

Google notes that the feature is rolling out gradually and may not be available to all Search Console users at the same time.

Sources