Create a content brief
When you need a content brief so a writer can produce a piece that matches intent, keywords, and structure without back-and-forth.
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Dependencies
--- name: create-content-brief description: "When you need a content brief so a writer can produce a piece that matches intent, keywords, and structure without back-and-forth." ---
Create a content brief
Instructions
Use this skill when the user wants to get a content brief for a blog post, guide, or landing page before assigning to a writer. The job: a single brief that defines scope, intent, outline, and guidelines.
Instructions
- Input: Primary keyword, optional secondary keywords, target audience or funnel stage, and URL or topic.
- Intent: Classify search intent (informational, commercial, transactional) and state the recommended angle in one sentence.
- Outline: Propose H2/H3 structure with suggested sub-keywords and content type per section (e.g. definition, steps, examples). Keep to one screen of headings.
- Guidelines: Add word-count range, tone, CTA placement, and any must-include internal links or assets. Output as one scannable brief.
Use case
Standardizing content production and ensuring every article is optimized for the right keywords and search intent.
How to use this skill
Provide a primary keyword, target audience, and the main goal of the content to the agent.