Generate CTA copy variants
When you need CTA button or link copy variants so you can A/B test and move from generic to outcome-focused copy.
0 views0 downloads
Dependencies
--- name: generate-cta-copy-variants description: "When you need CTA button or link copy variants so you can A/B test and move from generic to outcome-focused copy." ---
Generate CTA copy variants
Instructions
Use this skill when the user wants to get CTA copy variants for a button or link (landing page, email, banner). The job: 3–5 specific, action-led phrases and a test recommendation.
Instructions
- Context: Page or email goal, action (sign up, buy, download, contact), and audience. Current CTA if any (e.g. "Submit").
- Variants: Propose 3–5 CTA phrases that are verb-led and specific (e.g. "Start my free trial", "Get the checklist"). Include short (1–3 words) and longer (benefit-inclusive) options; note space limits.
- Test: Suggest which two to A/B test first and what to measure (click-through or conversion).
Use case
Moving away from boring 'Submit' or 'Click Here' buttons toward benefit-driven copy that increases CTR.
How to use this skill
Tell the agent what happens immediately after a user clicks the button.