10 Best AI Search Visibility Tools in 2026

AI search visibility tools help brands track when and how they appear in AI-generated answers, rather than just traditional blue links. They monitor brand mentions, citations, share of voice, and answer rankings across LLMs like ChatGPT, Google AI Overviews, Perplexity, Gemini, and more. Many also include prompt‑level tracking and AI‑driven content optimisation tips so you can see which questions surface your brand and what to change in your content to win more answer slots.​

What is AI search visibility?

AI search visibility refers to how frequently and prominently a brand appears within AI-generated answers. This includes brand mentions, citations, and links provided directly by LLMs in response to user questions.

Core AI visibility metrics include:

• Brand mention frequency in AI answers

• Citation and source inclusion

• Share of voice vs competitors

• Position within AI-generated summaries

Dedicated AI visibility tools make these metrics measurable and actionable.

Comparing the Best AI Search Visibility Tools in 2026

* Cost per prompt values are approximate estimates based on publicly available pricing, including prompt or response limits, and typical usage patterns. Actual costs may vary depending on plan configuration and usage.

The best AI visibility tools use large language models (LLMs) to monitor performance, analyse competitors, and uncover actionable visibility insights. These are essential to boosting your search engine optimisation (SEO) and uncovering ranking and visibility opportunities. This guide helps you pick the best AI visibility tools to streamline your growth strategy with automation and data.

Best AI visibility tools of 2026

Whether you’re a marketer, content strategist, or SEO professional, AI visibility tools are a valuable resource. They help you understand how often your content appears in AI summaries, where gaps exist, and what to optimise next. Let’s break down the top 10 AI visibility platforms designed to track, measure, and boost your presence across today’s leading AI search engines and LLMs.

1. Profound AI

Profound AI is an enterprise-grade AI search visibility platform built for analyst-driven teams that want high-frequency monitoring and raw data access. Instead of opinionated recommendations, Profound focuses on near real-time AI visibility data, allowing technical and BI teams to build their own dashboards and models.

It’s especially useful for large brands that need to detect AI visibility shifts as they happen and prefer working directly with exports, APIs, and infrastructure-level insights.

Top features

• High-frequency AI visibility tracking: Daily monitoring to catch changes in brand mentions, citations, and positioning across AI answers.

• Agent Analytics: See how AI crawlers access and interpret your site, which pages get referenced in AI answers, and how LLMs reuse your content.

• Technical integrations: Connects with platforms like Akamai, AWS, Cloudflare, GA4, Vercel, Netlify, and more.

• Intent and sentiment analysis: Understand how AI platforms frame and perceive your brand in generated answers.

• ChatGPT Shopping visibility (Enterprise): Track how products surface inside AI-powered shopping experiences.

• CSV exports & API access: Designed for teams that want to build custom reports and workflows outside the tool.

Pricing

• Starter ($99/month): ChatGPT only, 50 tracked prompts, 1 region and language, all-time data history.

• Growth ($399/month): Adds Perplexity and Google AI Overviews, 100 tracked prompts, CSV/JSON exports, and limited content optimisation.

• Enterprise (custom pricing): Covers 10+ AI platforms (Gemini, Claude, Copilot, Grok, DeepSeek), includes ChatGPT Shopping, API access, SSO/SAML, and SOC 2 compliance.

Profound also offers a 7-day free trial on the Growth plan.

Best for

Data analysts, technical SEO teams, and large enterprise or ecommerce brands that want raw AI visibility data, near real-time monitoring, and full control over reporting rather than guided recommendations.

2. Peec AI

Peec AI is a prompt-first AI visibility platform designed for teams that want to understand how AI models respond to specific customer questions. Instead of focusing on large datasets or raw exports, Peec emphasises clarity, usability, and competitive visibility at the prompt level.

It’s designed for marketing and SaaS teams that want actionable insights without needing analysts or BI support.

Top features

• Prompt-level visibility tracking: Track how your brand appears for individual prompts across ChatGPT, Perplexity, and Google AI Overviews.

• Position & sentiment analysis: See not just if you appear, but how AI frames your brand in answers.

• Competitor share of voice: Compare visibility against competitors for each tracked question.

• Prompt discovery: AI-suggested prompts based on your site content and industry topics.

• Clean dashboards: Easy-to-read UI built for marketers, not data engineers.

Pricing

• Starter (€89/month): Access to ChatGPT, Perplexity, and Google AI Overviews; track up to 25 prompts; daily prompt runs; ~2,250 AI answers analysed per month; unlimited countries and seats; email support.

• Pro (€199/month): Track up to 100 prompts; daily prompt runs across models; ~9,000 AI answers analysed per month; unlimited countries and seats; email + Slack support.

• Enterprise (custom pricing): Track 300+ prompts; ~27,000+ AI answers analysed per month; single sign-on (SSO); unlimited countries and seats; dedicated account manager.

Best for

SaaS and B2B marketing teams that want clear, prompt-level AEO insights without managing raw data or complex reporting workflows.

3. Serplock

Serplock is an AI search intelligence and optimization platform designed to help teams understand how AI systems perceive, describe, and recommend a brand, as well as what actions to take to improve that visibility.

It’s used by SEO teams, content teams, and brand or growth teams that want clear insight into why AI-generated answers look the way they do and how to influence them.

Top features

• AI brand perception analysis: See how AI platforms describe your brand in Wikipedia-style summaries, including tone, sentiment, and authority signals.

• Prompt-level visibility tracking: Understand where your brand appears inside AI answers, which prompts you win or lose, and how competitors are positioned for the same questions.

• Community & reputation signals: Monitor Reddit discussions and other external signals that impact how AI models perceive brands and topics.

• Uniqueness analysis: Measure how original your content is compared to AI-generated content on the same topic, helping teams avoid generic or low-impact pages.

• Content and query recommendations: Get suggestions on which prompts to target and what content to create or improve to increase visibility inside AI-generated answers.

Pricing

• Starter ($75/month): Prompt-level tracking with core AI visibility and competitor insights.

• Advanced & Enterprise: Expanded prompt coverage, brand perception analysis, community tracking, and execution-focused recommendations. (Custom pricing based on usage and scale.)

Best for

SEO, content, brand, and growth teams as well as agencies that want to understand how AI perceives their brand and take action to improve visibility across AI-generated answers, without managing a full enterprise SEO suite.

4. SE Ranking (AI Search Toolkit)

SE Ranking is a long-standing SEO platform that has added AI visibility tracking as part of its broader SEO toolkit. Rather than being AI-native, its AI module is designed to complement traditional SEO workflows.

Top features

• AI Overview tracking: Monitor brand mentions and citations in Google AI Overviews.

• ChatGPT & Gemini visibility: Track brand appearance across major AI surfaces.

• Historical trends: Compare AI visibility changes over time alongside keyword rankings.

• Unified reporting: Add AI metrics to existing SEO dashboards and scheduled reports.

Pricing

• Essential ($65/month): 1 manager seat, up to 5 websites, 500 keywords tracked daily; includes rank tracking, website audit, backlink monitoring, competitor analysis, and keyword research.

• Pro ($119/month): 3 manager seats, up to 30 websites, 2,000 keywords tracked daily; adds AI Results Tracker, on-page SEO checker, data insights, Looker Studio integration, and limited historical data.

• Business ($259/month): 5 manager seats, unlimited websites, 5,000 keywords tracked daily; includes API access, unlimited historical data, maximised data limits, team training, and priority support.

AI Search Toolkit features are available as part of higher-tier plans and add-ons.

Best for

SEO teams already using SE Ranking that want basic AI visibility insights inside their existing SEO stack.

5. Rankscale AI

Rankscale AI is designed to simplify AI search visibility into clear scores and dashboards. Instead of deep prompt-by-prompt analysis, it focuses on giving teams a high-level view of how their brand performs across AI-generated answers.

It’s built for teams that want quick visibility insights without managing raw data, complex setups, or analyst-heavy workflows.

Top features

• AI visibility index: A single score combining brand mentions, citations, and answer positioning.

• Share-of-voice dashboards: Compare your AI visibility against competitors across tracked prompts.

• Sentiment analysis: Understand whether AI platforms describe your brand positively, neutrally, or negatively.

• Source mapping: Identify which domains AI models rely on when generating answers in your category.

• Centralised dashboards: All AI visibility insights in one simple reporting interface.

Pricing

• Essentials ($20/month): 1,200 credits per month; up to 10 free page audits; 5 brand dashboards; unlimited search terms; up to 480 AI responses analysed per month; access to core AI engines.

• Pro ($99/month): 12,000 credits per month; up to 50 free page audits; 25 brand dashboards; unlimited search terms; up to 4,800 AI responses analysed per month; expanded AI engine coverage and priority capacity.

• Enterprise ($780/month): 120,000 credits per month; up to 200 free page audits; 100 brand dashboards; unlimited search terms; up to 48,000 AI responses analysed per month; premium support and enterprise-scale limits.

Best for

Marketing analysts and agencies that want a budget-friendly, high-level snapshot of AI visibility without deep prompt experimentation.

6. Ahrefs Brand Radar

Ahrefs Brand Radar extends Ahrefs’ authority into the AI-era brand monitoring, focusing on how brands surface across AI-powered search and discovery platforms rather than traditional rankings alone.

The tool is built around brand mentions, competitive positioning, and topical visibility, making it especially useful for PR-driven and authority-focused teams.

Top features

• Real-time AI brand mention tracking: Monitor when and where your brand appears in AI-generated answers.

• Competitor benchmarking: Compare brand visibility against competitors across AI platforms.

• Topic and trend filtering: Discover which industry topics and trends AI systems associate with your brand.

• Ahrefs ecosystem integration: Combine AI visibility insights with backlinks, content, and authority data.

Pricing

• All platforms ($699/month): Access to all major AI platforms; AI brand visibility tracking powered by Ahrefs’ dataset; up to ~271M queries tracked per month; includes 2,500 custom prompt checks per month, with additional checks billed per use.

• Individual platforms ($199/month per platform): Track AI visibility on a single platform such as Google AI Overviews & AI Mode, ChatGPT, Perplexity, Microsoft Copilot, or Gemini; flexible option for teams focused on one AI surface.

Best for

Brands, agencies, and digital PR teams focused on authority building, brand monitoring, and competitive intelligence in AI-driven search.

7. Moz Pro

Moz Pro is a traditional SEO platform that has expanded to include AI Overview tracking as part of its keyword and SERP analysis. While it isn’t built specifically for prompt-level AEO, it helps teams understand how AI-enhanced SERPs impact their existing SEO performance.

Top features

• AI Overview tracking tied to keywords: See which keywords trigger AI Overviews and how your site appears.

• Keyword gap and competitive research: Identify missed opportunities against competitors.

• Rank tracking: Monitor performance across search engines.

• Site crawling and technical SEO: Actionable recommendations to improve site health.

Pricing

• Starter ($49/month): 1 user, 1 tracked site, 50 tracked keywords per month; up to 20K pages crawled monthly; keyword suggestions by topic; AI Overviews by keyword; Brand Authority Score; access to Moz AI-powered tools.

• Standard ($99/month): 1 user, up to 3 tracked sites, 300 tracked keywords per month; ~400K pages crawled monthly; keyword suggestions by topic; AI Overviews by keyword; Brand Authority Score; Moz AI-powered tools.

• Medium ($179/month): 2 users, up to 10 tracked sites, 1,500 tracked keywords per month; ~2M pages crawled monthly; full keyword research access; AI Overviews by keyword; Brand Authority Score; Moz AI-powered tools.

• Large ($299/month): 3 users, up to 25 tracked sites, 3,000 tracked keywords per month; ~5M pages crawled monthly; advanced keyword research; AI Overviews by keyword; Brand Authority Score; Moz AI-powered tools.

Best for

Small and mid-sized businesses that want AI visibility insights layered onto classic SEO workflows without adopting a new standalone platform.

8. BrightEdge (Generative AI Visibility)

BrightEdge is an enterprise SEO platform that integrates generative AI visibility with traditional SEO and content performance reporting. It’s built for large organisations that need governance, scale, and deep reporting across teams.

Top features

• Google AI Overview visibility tracking: Measure how enterprise content performs in AI-generated summaries.

• AI-driven content optimisation: Recommendations designed to improve AI and search visibility.

• Enterprise competitive benchmarking: Compare AI visibility across large competitor sets.

• Advanced reporting and governance: Designed for complex, multi-team environments.

Pricing

• Enterprise (custom pricing): Pricing is based on organisation size, number of domains, data volume, and feature requirements. Plans include generative AI visibility tracking, Google AI Overview insights, AI-driven content optimisation, enterprise benchmarking, and advanced reporting.

BrightEdge pricing typically scales for large brands and global enterprises and includes onboarding, training, and dedicated support.

Best for

Large enterprises with complex SEO operations that need AI visibility tightly integrated with enterprise SEO, compliance, and reporting.

9. xFunnel

xFunnel is an advanced AI search visibility and experimentation platform focused on understanding why brands appear in AI answers, not just where they rank.

It’s built for teams that want to actively test, experiment, and optimise AI visibility rather than passively track metrics.

Top features

• Multi-engine AI visibility tracking: Coverage across Claude, Gemini, Copilot, and AI Mode.

• Deep citation and response analysis: Understand how AI constructs answers and selects sources.

• Intent-level share of voice: Track visibility by user intent, not just topic.

• Optimisation playbooks and experiments: Guided workflows to improve AI search performance.

Pricing

• Free Starter (one-time audit): Single AI search audit covering up to 50 queries; limited to 1 language and 1 region; one-time snapshot of AI visibility without ongoing monitoring.

• Enterprise (custom pricing): Unlimited queries with daily monitoring across major AI platforms including ChatGPT, Google AI Overviews & AI Mode, Gemini, Claude, Perplexity, Microsoft Copilot, and Grok; supports all languages and regions; includes advanced AEO audits, AI-friendly content analysis, bot detection, SSO, and enterprise-grade support.

Best for

Marketing teams, agencies, and enterprises that want hands-on experimentation and optimisation for AI search visibility.

10. Semrush AI Toolkit

Semrush AI Toolkit adds AI visibility and AEO insights into one of the most widely used SEO platforms. Rather than being AI-native, it extends existing SEO, PPC, and content workflows with AI-focused reporting.

Top features

• AI visibility dashboards: Monitor brand mentions and presence across AI platforms.

• Question and topic discovery: Identify what users ask AI about your brand and industry.

• Competitor monitoring: Track how competitors appear in AI-generated answers.

• Unified SEO + AI insights: Combine AI visibility with keyword, traffic, and content data.

Pricing

• Starter ($199/month): Includes AI Visibility Toolkit; monitor up to 5 websites; track ~50 prompts and 500 keywords daily; Google + AI visibility tracking; competitor insights; AI brand insights; AI-ready site audits; keyword research.

• Pro+ ($299/month): Adds historical SEO data; monitors up to 15 websites; tracks ~100 prompts and 1,500 keywords daily; content optimisation; keyword cannibalisation analysis; multi-location and device tracking.

• Advanced ($549/month): Monitor up to 40 websites; track ~200 prompts and 5,000 keywords daily; share-of-voice metrics; API access; automation and AI data integrations; advanced migration and enterprise-grade controls.

Best for

Teams already invested in Semrush that want AI visibility insights inside an all-in-one SEO and PPC ecosystem rather than adopting a new tool.

How to choose the best AI visibility tools

Most teams don’t need the most powerful AI visibility tool — they need one that fits their stack, matches their team size, and supports how they work.

Before choosing a tool, ask yourself three questions:

1. Does it fit your current stack? If you already use an SEO platform, adding a separate AI visibility tool can mean extra cost, onboarding, and reporting. Tools that integrate with your existing workflow reduce friction.

2. How much data do you actually need? Smaller teams often get enough insight from lightweight visibility tools. Larger brands operating across multiple regions or products need more granular tracking by market, intent, and persona.

3. Do you need monitoring, execution, or both? Some tools only track visibility. Others help you act on gaps by identifying topics, recommendations, content opportunities, or technical fixes. If your team can execute, tracking may be enough. If not, choose a tool with built-in optimisation workflows.

Start tracking and improving your AI visibility

Every AI visibility tool solves a different problem, from enterprise-level monitoring to lightweight tracking and prompt-level optimisation. The right choice depends on your team size, data needs, and ability to act on insights.

Visibility alone helps, but real progress comes from understanding which prompts you’re losing, how AI frames your brand across different sources, and what content to create next. For teams focused on prompt-level Answer Engine Optimisation (AEO), a tool like Serplock can simplify execution by combining prompt tracking, brand perception signals, competitive context, and clear content recommendations in one workflow without the overhead of a full enterprise SEO suite.

AI search adds a new discovery layer, but it doesn’t replace traditional search. Teams that optimise for both will stay ahead as search continues to evolve.